A crucial factor in Google search results, the spokesman explained, is the number of links from respected and substantial Web sites. The more links that a site has from big and well-regarded sites, the better its chances of turning up high in a search.
Web advocacy sites like Get Satisfaction are vast and score high on Google’s augustness scale. The spokesman surfed the Web as he spoke and said he could see scads of links between RipoffReport.com and Dec*rMyEyes. But nearly all of those links, as well as those from other consumer sites, were tales of woe and obscenities.
So, again: Can’t Google separate catcalls from huzzahs?
Bad Publicity Is a Good Thing - NYTimes.com
As the saying goes, caveat emptor. But it irks me to no end to see this (truly amazing and despicable) method of gaming the Search Engines benefit such a slimeball.
Note to self, when buying from an unknown webstore, do a little background check first.
Source: The New York Times
